Gilliomisms
The above artwork represent the winning entry to the Seth Godin book giveaway in which I asked people to spread Sethisms.
Illustrator Gilliom Werner Claessens decided to reinterpret some of the covers of Seth Godin’s best known books, including The Icarus Deception itself. I love these, in particular because each image is a great representation of the concepts (or ideaviruses) each book is based around.
Also, it was in many ways well above and beyond the challenge I set.
So congrats Gilliom! I’ll be sending you the signed copy of V is for Vulnerable plus a hardback copy of The Icarus Deception.
You can find Gilliom on Google Plus, where he’ll be posting 2 more of these over the next couple of days!
Paulisms
Paul Forrester deserves bonus points for the speed in which he responded to the challenge with his own Sethism:
Metaphorically Speaking by Paul Forrester
“In art, as in life, there is endless capacity for metaphors that describe the same thing. Endless capacity to present one piece of advice so it appeals to as many people as possible. If you’re lucky, you’ve found the metaphor that communicates to you. If you’re really lucky, you can experiment and work out your own metaphor.
Be the wily velociraptor from Jurassic Park.
Be the relentless rolling stone from Raiders of the Lost Ark.
In short, be the metaphor that is most simile to the way you create. Then write it down and pass it on.”
Elaineisms
Elaine‘s Sethism was passionate and to the point (lively language warning):
Mine is (after having an angsy year of it): “After months of wondering about how to square the circle; how to fit in – you know what? Fuck that” also “ENOUGH with the fucking navel gazing.”
I asked her to elaborate somewhat and she left another comment which explained further.
2012 summed up for me right there. I had a giant wobble last year tbh Milo – for some reason I was trying to fit in – in a situation that just WASN’T a good fit for me – goodness know why I felt I ‘needed’ validation …. this year I’m back to walking to the beat of my own drum. I achieved so much I was proud of in 2011 and then 2012 was a giant fart of a year in comparison. If nothing else it proved to me that I can do what I’m aiming for. Maybe in small steps and feeling a bit lonely while I do it – but I’ll get there – huzzah! – hence – enough of the navel gazing lol
Also – I have put money in the swearbox – I curse like a navvy sometimes.
I’m sure a lot of people can relate. I hope you won’t be swearing when the book arrives Elaine!
Margaretisms
And finally there was this tweet from Margaret Pinard, which was just original enough to win her a book!
All Seth, All the Time! Make Purple Cows, Not War #apseudosethquote bit.ly/11fF8Hk =defn & bit.ly/WyNMZC = #sethgodin contest!
— Margaret Pinard (@tastelifetwice) January 10, 2013
Special mentions have to go to the following for sharing Sethisms and thanks to everyone else who tweeted or linked from their blog or liked or commented on Facebook:
How Seth Godin Leveraged His True Fans to Publish his Latest Book bzzz.in/SzlZ0x @milomclaughlin
— Adrian Fusiarski (@Buzzsonic) January 14, 2013
Are You Flying Too Low? @milomclaughlin‘s GREAT Review bit.ly/10zQarH of The Icarus Deception @thisissethsblog Seth:CheckoutMilosart
— Laura McGregor (@smallbizally) January 16, 2013
My #wds2012 friend & genius @milomclaughlin sums up #Sethisms: Some of the best Ideaviruses Unleashed by Seth Godin clearmindedcreative.com/some-of-the-be…
— Nina Grenningloh (@ninagrenningloh) January 10, 2013
And last but not least, Vishnu himself, who did a brilliant job of sharing Sethisms, but insisted that he didn’t want to win the book.
i refuse to play by the rules of your game – is that a sethism or advocacy for my entry? @milomclaughlin clearmindedcreative.com/for-godins-sak… — Vishnus Virtues (@VishnusVirtues) January 17, 2013
Hope you enjoyed these original Sethisms! If you’d like to find out more about The Icarus Deception, check out my review.
Want to share your art? Visit flyclosertothesun.com












Ooohhh, well done, everyone! That was a well-run contest, Milo, and I’m not just saying that because I squeezed in under the wire to win a book! I love VishnuVirtues’ comment- made me crack a smile at my desk. Go forth, Sethmetists, and spread the word!
Margaret recently posted..When in Doubt, Part 8: Invite people over to eat exotic things
Thanks Margaret, and congrats! I’ll have to make it up to Vishnu for not letting him win. Maybe I will send him a hand-written rulebook, signed by me?
Woohoo! Happy dance!
Lalala lala la! Lala….
Ahum.
Right.
(Yeey!!!)
Yay! – that’s a great reaction Gilliom
First of all, congratulations to Gilliom (especially), Elaine and Margaret!
I too had a chuckle at Vishnu’s ‘anti-competition’ entry!
Secondly, many thanks, Milo. Really glad I made the grade, and very excited to receive a copy of the book. Thanks for running the competition, it was an interesting challenge and it’s been good to learn about Seth Godin and his work.
All the best with your move into presentations this week, Milo, hope it goes well on Thursday and that everyone takes notice of your lessons in pimping!
Paul
Paul Forrester recently posted..Reading Too Much Into It
Thanks for taking the time to enter Paul! Yes just getting myself psyched up and ready to take the pimp-mobile on the road (or something)
Appreciate the kind words!
Woot, woot!! Oh, well done all – Gilliom especially for those fab illus – I love the Tribe one particularly. All the best with Pimpery-Thursday, Milo and thank you for hosting the competition!
(look Ma! – no fruity language lol)
Pleasure Elaine, congrats
(for winning the book *and* not cursing like a sailor)